Fast user data (age, gender, race) aggregation and processing for a deeper understanding of the audience.
User devotion and satisfaction results from the appealing content, design and functionality, and relevant advertising. Successful customisation requires input from users, Banuba solutions see ‘asking for feedback’ as a thing of the past. The technology presents the possibility to detect and gather all the information needed for greater user involvement, without interrupting user experience.
- Content customisation to match users’ gender or/and age
- Building up a detailed demographic profile of the app users
- Parental control and content filtering for applications used by children